War has been declared in the small world of refurbished products. While Backmarket enforces its image with multiple advertising campaigns, the competition raises the tone. The Quelbonplan (QBP) market, created in 2021 by Eric Cordon, intends to play spoilsport with a different position from that of its big competitor. Its main feature is that it only offers products that have passed through the hands of French restorers whose operations are located in the area. They are eighteen years old today since they joined it.
“Quelbonplan is today the only marketplace that offers for sale only smartphones refurbished by French operators, a real guarantee of quality combined with
reduced carbon footprint“, – emphasizes Christophe Bruno, co-founder of Largo. When Remy Di Gennaro, CEO of Mobilecase, is happy to attend.on a platform that protects against a short circuit“. Indeed, the benefits of refurbished products are now known and recognized by consumers. At a low cost, these devices first go into the hands of professionals to be inspected and, if necessary, repaired. But for the process to be truly virtuous, these actions must first of all be carried out in France, which is not always the case. Risk of harm to the consumer.
Good short circuits
In addition, the renovated wants to be virtuous for the environment. A promise that is valid only if the products sold are sold locally. More and more French repairers are trying to buy local devices to resell them in France. However, this practice is far from shared by all industry players, with some not hesitating to buy back smartphone fleets in the United States, where availability is greatest, and resell them in Europe after bypassing China. However, the latter often manage to command a more attractive selling price than the former, much to the dismay of French players.
Without ever giving a name, Kelbonplan notes:the practice of some platforms that are broken by repairers“Suggesting them”low wages and margins“. “The lack of regulation of this still young market is a factor
excesses that penalize informed purchases; uncertain origin of goods, VAT fraud, etcQuelbonplan condemns. His aggressiveness risks reviving the debate about the need for further structuring of this sector.
Source: Le Figaro
I am David Wyatt, a professional writer and journalist for Buna Times. I specialize in the world section of news coverage, where I bring to light stories and issues that affect us globally. As a graduate of Journalism, I have always had the passion to spread knowledge through writing.