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Netflix announced its financial statements for the third quarter of 2022 and during this period managed to increase the number of subscribers by 2.4 million people.
This figure is very good news for the company, as only one million subscribers were expected to grow between July and September.
Up
Netflix 2022 has been a difficult year, with a significant drop in subscribers in the first two quarters of the year.
However, the same company has foreseen growth during the last two cycles of the year, driven by its series and a new ad-supported affordable model.
The announcement of the results helped the company enter the stock market, whose shares rose by 12%.
He currently has 223 million subscribers worldwide.
paradigm shift
Now, with a better vision, Netflix changes the way of monetization.
Netflix announced that as of this Tuesday, the feature that requested “Add Home” for an additional amount for those followers who wanted to share their account with friends or family has been removed after numerous criticisms from users and influencers. This will apply in Argentina, El Salvador, Guatemala, Honduras and the Dominican Republic.
Of course, he will now try to apply a model similar to that used in Peru with “additional members”: “Instead, we will focus on making it easier for people who share an account to transfer their profile when creating their own membership, and as all members can easily manage their devices and create additional accounts (“additional members”) if they wish to pay for family or friends. These features will become available in early 2023,” they added.
Strictly speaking, they are no different, although the streaming giant has found its features to be more widely accepted in the territories it has been tested in. The specification that makes it easy to use is that it allows you to create a child account with an independent profile, individual user and password access, and personalized recommendations.
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Source: RPP
I’m Liza Grey, an experienced news writer and author at the Buna Times. I specialize in writing about economic issues, with a focus on uncovering stories that have a positive impact on society. With over seven years of experience in the news industry, I am highly knowledgeable about current events and the ways in which they affect our daily lives.