The company has changed plans for the entire electrification of the model range and will return to ice and hybrids.
Against the backdrop of a reduction in the cost of company shares, sales and income, Porsche reviews its plans for the entire electrification of the model range, Carscoops reports. Oliver Bluma’s CEO admitted that the rate exclusively on de -electric vehicles was premature – and Porsche now plans to return to the manufacture of ice cars and hybrid power plants.
The former course provided for a phased decline in fuel models, in particular 718 and Macan, in favor of their electric counterparts. The approach was formed at a time when sales of electric vehicles grew, and Porsche’s positions in China were increasingly strong. But, as the publication mentioned, the problem is not in the wrong reading of the market, but in the fact that the signals themselves are deceptive.
“We are still facing serious challenges around the world,” he admitted to Bluma, presenting financial results for the first half of 2025, showing a fall in 67% income and a reduction in sales of 6%. – “It’s not a storm that simply passes. The world is changing dramatically – and, most importantly, unlike we expected a few years ago.”
At the same time, electric models are not a complete failure. Taycan is in a steady demand, and the new Macan Electric has received a positive reaction to the market. In the European market, more than one third of the Porsche sold is completely electric, and among Macan consumers, half selected an electric version.
However, the global growth of the electric car segment is slower than expected, especially in the USA, which motivates Porsche to fix their plans.
“A more balanced portfolio of power plants from 2028 will improve our market positions and will provide stable long -term growth,” Bluma said. Answering the investor’s question during the report for the first half of the year, he confirmed: A new crossover with an internal combustion engine enters the market, and it will happen no later than 2028.
It is not yet clear whether the company will maintain the name Macan for the new fuel crossover, or decide to enter a new name to separate the model from the electrical version. Porsche also prepares a version of Cayenne’s electric and gasoline, and the superpowered K1 superpowder, the launch of which will be expected by the end of the decade, perhaps will also receive an ice choice. As for the 718 Boxster and Cayman, their launch was postponed to 2027 due to problems with providing batteries from Northvolt. Whether they will have fuel versions are still unknown.
We will remind you, earlier it was reported that Porsche’s income had dropped by 91%.
Audi’s officially abandoned plans to produce only de -electric cars
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Source: korrespondent
I’m Liza Grey, an experienced news writer and author at the Buna Times. I specialize in writing about economic issues, with a focus on uncovering stories that have a positive impact on society. With over seven years of experience in the news industry, I am highly knowledgeable about current events and the ways in which they affect our daily lives.