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Businessvirtual people” is gaining more and more space, especially in China.
Company Baidu pointed out that more and more companies are looking for this type of personality, both for entertainment and customer service.
In the report CNBCindicates that Baidu doubled its virtual people business.
Luo Tianyi in his 3D version at the Beijing Winter Olympics.
The main clients are financial companies, local tourism promotion organizations and state media.
Virtual people: how much do they cost and why are they popular?
These computer-generated human beings can cost anywhere from 20,000 yuan per year for 2D characters to 100,000 yuan ($14,300) for 3D versions.
virtual people achieved rapid growth in China because they can generate content or interact without getting into scandals.
This is extremely important in a country where problems with communist party can seriously harm the company.
From concerts to brand ambassadors, virtual people they get space. Kantar research shows that 45% of advertisers could sponsor or invite a virtual person to a brand event.
Source: RPP
I’m a passionate and motivated journalist with a focus on world news. My experience spans across various media outlets, including Buna Times where I serve as an author. Over the years, I have become well-versed in researching and reporting on global topics, ranging from international politics to current events.