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The day Dona da Rua didn’t wear red

Despite not abandoning the classic little dress, the piece appeared in another color for good reason; find it out!

This Tuesday, the 21st, our eternal Dona da Rua celebrates her 60th birthday at the age of 7. Since it first appeared in newspaper strips in 1963, Monica was always portrayed with her classic red dress — or almost always, since there was a date when the main character of the universe created by Mauricio de SouzaDid not wear iconic garment: November 25, 2016.

Orange dress?

That same day, Mônica appeared on the Turma’s social networks abandoning red and wearing a completely orange dress, but there is a good reason for the change, since the character was chosen to represent the #DonasdaRua project, an initiative that aims to stimulate the girls’ self-esteem, in addition to reinforcing the rights that must be respected so that all girls can be what they want to be. Remember!

Why on November 25th?

The date corresponds to the campaign #TorneOMundoOLaranja, by UN Women, the United Nations Entity for Gender Equality and the Empowerment of Women, to celebrate the International Day to End Violence against Women and Girls, a day established in 1999 by the Organization of United Nations (UN).

Why Monica?

The character was chosen because, ever since she appeared in the Cebolinha comic strip in the newspaper Folha da Manhã — current Folha de S. Paulo — , Mônica has demonstrated her strength and conquered her space without inserting herself into society’s standards, obtaining the incredible title of Lady of the Street.

In addition, Mônica has been a UNICEF (United Nations Children’s Fund) ambassador since 2007, so for a decade and a half she has been representing and defending the rights of children and adolescents.

With that, over the years, Mônica has become a source of great inspiration for all girls around Brazil and the world, transmitting the message that equality and respect are everyone’s rights.

the orange

The 25th of November also receives another name: Orange Day. The color which is vibrant and cheerful was chosen to symbolize hope for a better future for girls and women.

Source: Recreio

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