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Paid Instagram: How does a program that will allow influencers to charge for memberships work?

Adam Mosseri told the Instagram news in a video. | Font: Instagram / Adam Mosseri

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Instagram continues to improve its options for content creators to have paid followers.

The program, which is currently limited to a small group of users in the US, will have new features, said Adam Mosseri, head of the social network. Target.

Instagram seeks to provide a stable source of income for influencers. “If you are a content creator, you are a business,” Mosseri explained in the video.

Instagram by subscription: what are its advantages?

At the beginning of the year Instagram testing of paid subscriptions has begun, including stories, live streams and badges for those who subscribe to content from select content creators who participated in the alpha phase.

Adam Mosseri pointed out that Instagram will add more options for subscribers.

Among them is a chat with subscribers, in which up to 30 people can participate at the same time.

Posts (photos and videos) can also be published in the feed, which is visible only to subscribers.

Finally, accounts Instagram who have this feature enabled will be able to display an exclusive home page for subscribers.

Instagram by subscription: when is it worth it?

Subscription program in Instagram allows content creators to charge for their monthly subscription.

The rate can be set between $0.99 and $99.99 per month.

Following on Instagram: when will it appear in other countries?

At the moment, the subscription program in Instagram it is limited to a few accounts in the United States.

Adam Mosseri did not give an approximate date for its mass introduction in other countries.

“This is just one step on a much longer journey to provide creators around the world with a wide range of earning tools,” he said in his video.

Meta already knows about it

A few years ago facebook You already have subscriptions so that content creators can receive monthly contributions from your community.

Source: RPP

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