They have never staged their emotions like this. Gold mine or slippery slope? In the age of role models and virality, beware of overexposure.
We almost jump in surprise when the notification, one day, pops up. A personal message on Instagram from Léna Situations, a YouTube star with over four million followers. We click to discover a voice note. “I’m glad I created this discussion channel, we’ll be able to chat here, and I think that’s great. I will give you a kiss,” says the 25-year-old young woman. It takes a breather when we realize it’s actually addressed to some 714,000 people who automatically subscribe to his “channel” called Entre nous. This new Instagram feature allows public figures to create a sort of discussion group where only they can express themselves.
“I feel like a crazy person talking to myself,” Lena Mahfouf first wrote, before multiplying the messages and selfies taken on the spot. He consults with his subscribers, asks them to choose their new glasses or asks how their…
Source: Le Figaro
