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Women’s Entrepreneur’s Day: “Six out of ten businesses are run by women”

Six out of ten enterprises are headed by women. | Font: Andean

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in Perusix out of ten companies led by a woman and across the country for more than two million business under their command, according to the Lima Chamber of Commerce.

According to Ana Maria Choquehuanca, president of the National Association of Small and Medium Businesses, the presence of women not only helps the economy, but also helps to reduce domestic violence. Peru.

“If the public sector was looking for a way with less budget use, it would work on empowerment because an empowered woman didn’t use violence because that makes her independent,” she said.

How difficult is it for a woman to start a business?

But how difficult is it for a woman to start a business in a country where more than 900,000 young people are not in school or working, and 67% of them do not have the skills to start their own business? businessIt is reported by the National Institute of Statistics and Informatics.

Susana Saldanha, businesswoman and president Gamarra Association of Peru, recognizes that the road is difficult because it must be shared with household chores; however, the benefits are greater.

“It allows us to work and coordinate our time, share our time. For many women who work in Gamarra, this has given them the opportunity to help their family, take care of their home, their children, and also work and provide them with a decent life,” she said.

How to start?

Gisela Camargo, director of lifelong learning at the Certus Institute, recommended improving negotiation and customer service skills, as well as strengthening teamwork, empathy, and resilience to disappointing events while growing a business.

“To get down to business, you need to act in order: first write a business plan; In addition, it is important to exist in a digital environment, it is also necessary that we learn about digital marketing and e-commerce, be aware of the accounting criteria, at least the basics to create a healthy sale with the corresponding profitability and compliance with the tax obligations that we deserve” , – he said.

under Entrepreneurial Women’s DayLet’s remember that women’s participation is an important engine of the economy, as the micro and small companies they run create more than 9 million jobs in Peru.

Source: RPP

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