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Messenger returns to Facebook 9 years after it was spun off as an independent app

Messenger has been running as a parallel app since 2014. | Fountain: Photo by Brett Jordan on Unsplash

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9 years after it was spun off as an independent app, Target looking for a way to re-integrate Messenger into facebook as a single application.

“We are testing people’s ability to access their mailboxes. Messenger inside the application facebook and you will soon see how we expand this test, ”notes his own Target in a blog post, predicting the future of this messaging service.

the messenger returns

In 2014, Mark Zuckerberg insisted on Messenger will move away from facebook and become an independent application to have a “better experience”.

Now, 9 years later, the app is back in facebookBut as Zuckerberg’s right-hand man Tom Alison points out, the platform is “neither dead nor dying” because it has 2 billion monthly active users.

“Another important part of delivering the best user experience with AI is making it easier for users to share and find content on facebook through messaging when and where it suits you, and without having to switch to another app,” the same statement said.

Of course, there is no exact date or further details regarding this step back. Target With Messengerso it will take a year to find out more details.

Why is this change happening?

everything happens when facebook faces stiff competition from tik tak.

tik tak allows users to share videos with their friends through direct messaging. So, on the one hand, Target You change tactics and return to the old way of doing things, but on the other hand, you again imitate a competitor.

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Source: RPP

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