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Twitter Bluea social media subscription service that offers additional benefits such as a “blue checkmark” for account verification would receive an interesting upgrade in line with Elon Musk. The current owner and CEO of the platform stated that subscribers will receive a portion of the revenue from ads that appear in their response threads.
According to what the tycoon highlighted, this new program began on Feb. 3, but has yet to provide more details on how it works. In addition, the support page Twitter Blue it also did not include information about this alleged benefit. Since the company no longer has a communications department to turn to for feedback, all that remains is to wait Musk or command Twitter resolve these doubts.
Twitter Blue subscribers will receive ad revenue
Users subscribed to Twitter Blue in certain territories, they already see half the ads in their respective timelines than other accounts. So offering a share of ad revenue can be a good incentive for these people to stay on board, especially if they are offered a reasonable amount that can earn them a decent amount for a viral tweet. Other platforms such as Youtube, TikTok, Twitch, Instagram And facebook they are already offering a portion of those earnings to creators.
Currently subscribers to Twitter Blue they pay about $8 a month ($11 if they subscribe with iOS) or $84 a year to get the benefits of the service like “blue tick”, the ability to edit tweets, and the ability to tag folders. Also, these users can upload longer videos and be featured prominently in reply threads when they reply to someone else.
Benefit for users, more profit for Twitter
Due to the current state of the company and its digital platform, Twitter is trying to improve its financial performance in order to be able to pay interest in excess of US$1,000 million per year on loans that Elon Musk offered to buy the company. So, finding new ways to demonstrate that there is a commitment to users while still generating revenue from it is the way to go.
To incentivize those content creators who have a lot of followers or who can reach a large audience with their viral posts, Twitter decided to offer a share of advertising revenue to those who subscribe to Blue and post more frequently. On the other hand, there are rumors that the social network is already working on the function of sending tips to other users in their own currency.
Parallel, Twitter It charges major companies $1,000/month to keep the gold mark on their respective accounts, thereby confirming that it is said firm’s official social media channel, while verifying affiliate accounts costs around $50/month.
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Source: RPP
I am Ben Stock, a passionate and experienced digital journalist working in the news industry. At the Buna Times, I write articles covering technology developments and related topics. I strive to provide reliable information that my readers can trust. My research skills are top-notch, as well as my ability to craft engaging stories on timely topics with clarity and accuracy.