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Understand the importance of combating ageism in the workplace

The recent case of a university student from Bauru being harassed by classmates for being over 40 years old and the latest speeches at the Oscar ceremony, in which several actors won the statuette for the first time, reveal that ageism – discrimination or prejudice against individuals based on at your age – is ingrained in society. This problem hinders personal development and causes damage to the mental and physical health of people in full capacity to produce, create, study and work.

According to Juliana Ramalho, CEO of Talento Sênior – which brings together and promotes working relationships between professionals aged 45+ and companies of any size – with the increase in life perspective of the population, companies will need to hire senior professionals.

The exchange of experiences between older and younger people is enriching (Image: fizkes | ShutterStock)

shared knowledge

To continue their careers, Juliana Ramalho points out new hiring paradigms, such as the Talent As a Service, or TaaS, model that she uses at Talento Sênior because it brings the concept of work per project. This format has generated more routines healthy, better financial gains for these professionals. For contracting companies, it also enables the sharing of talents.

There is no benefit in seeing great and experienced professionals end their careers by imposition of the employer, just because they reached the age of 60. However, the expert claims that this practice Still exist. It is necessary to know how to benefit from something so expensive and acquired with so much investment: knowledge. “Our country cannot afford to dispense with knowledge in business management”, emphasizes Juliana Ramalho.

*By Bianca Silva

Source: Maxima

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