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REPORT – Detailed skin analysis, customized advice, special virtual tests… Artificial intelligence is (also) revolutionizing cosmetics.
The investigator and writer of these lines is not a robot. He didn’t even use ChatGPT and is responsible for any mistakes. Born on the 20the century, he often thought that he was stuck and lost on the way, because this world is vast, complex and strewn with false pretenses. Amid the excitement, fear and giddiness, however, it is impossible not to knock on the door of artificial intelligence (AI). “80% of CAC 40 groups are investing in this technology, 50% of the population will be digital slot five years on, and the new generations spend an average of five hours a day on screens,” says Lise Malbernard, director of Publicis Sapient France.
However, it gets off to a bad start. If you type “AI” into Google, the first articles are about the elimination of jobs. And this mysterious force that beats the game of go also knows how to create images that are truer than life. Who isn’t afraid of deep fakes, these altered or falsified recordings? They say that in China the boss…
Source: Le Figaro
