From Laetitia Casta to Zaho de Sagaza. celebrities attend Ruinart’s new storefront opening

On the evening of October 3rd, we felt the sky light up for the last time before autumn took over at 4 rue des Crayères in Reims. After 3 years of work, the iconic address of Maison Ruinart revealed its transformation. To design it, Japanese architect Su Fujimoto, interior designer Gwenael Nicolas and landscape architect Christophe Gautran combined their expertise to honor the vision of Nicolas Ruinart, who founded the house almost 300 years ago.

Facing a centuries-old building surrounded by a sculpture garden designed to promote local biodiversity, 4 rue des Crayères is a unique address where this centuries-old heritage develops in harmony with animals. A veritable open-air gallery with 110 artworks created by 36 artists, this place will appeal to aesthetes and curious neophytes alike.

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After the opening ceremony, a visual and musical show by Michaël Canitrot supported the architectural lines of the building, inspired by the special shape of champagne bottles. Later, Zaho de Sagazan exclusively performed an intimate and joyful concert. During this glittering evening, around the president Frédéric Dufour, we especially met Letitia Casta, Ludivine Sannier, Aisa Maiga, Raphael Quenard, Kelly Rutherford, Eva Jospin, Clément Delepin, Fabrice Busto, Alice Audouin, Drane Byrne. Clement Guise, Jerome Sanz, Morgan Morris and Henrique Oliveira.