Press
Established for ten months or ten years, they struggle to realize their plans and ambitions in this city that never sleeps, the epicenter of the business world. Challenge ? Adapting to the local business culture while maintaining their French identity.
If the image of the Parisian woman, this luxurious woman, free and (according to them) freed from any mental burden, lives in the minds of New Yorkers, real French women appear every day on the streets of Manhattan to implement their most ambitious projects. They are entrepreneurs, photographers, gallery owners, restaurateurs who have settled here for a few months or twenty years, but it’s common; cultural riches.. On the one hand, they adopted the codes of New Yorkers to gain better self-confidence and to surpass themselves. On the other hand, they are recognized for developing the famous “French touch” in the United States, this “je-ne-sais-quoi”.» which will appeal to the French eye or taste while bringing the benefits of a humane business culture, a more peaceful relationship with time.
“Opening in New York was the holy grail for us,” says Isabelle Duburn, co-founder of The Invisible Collection…
Source: Le Figaro
