“Disguise”. With his cowboy hat, Jeff Bezos becomes the laughing stock of real cowboys.

A slim black t-shirt, blue jeans and a cowboy hat. It was in this outfit that Jeff Bezos was photographed for the December issue Vogue: American with his fiancee Lauren Sanchez. A view that was not unanimously accepted in the actual cowboy community, as Michael Grauer, curator of the National Museum of Cowboy and Western History, suggested in a column. Keeper . “A cowboy hat doesn’t make you an embodiment of philosophy. You can wear the clothes, the hat, the boots all day, but if you don’t understand what a cowboy really is,” he explains. According to him, this outfit adopted by the world’s third largest wealth is “only a disguise”. Although the Amazon boss owns 150,000 acres in West Texas, he still doesn’t seem integrated into the community. “Everybody wants to be a cowboy until it’s time to work like a cowboy,” wrote one X (formerly Twitter) user.

“If he was a cowboy, he wouldn’t be wearing a short-sleeved shirt.”

The hat as we know it was created in 1865 by John Batterson Stetson. With its smooth edges and high crown, it was above all practical to wear. This accessory made it possible to protect farmers from bad weather, those who spend most of their time outside… and not in the office. For Michael Grauer, Jeff Bezos’ hat is above all “a way to restore the mystique, to appropriate the symbol of a man on a horse, which symbolizes freedom and liberation.” According to the curator of the museum, the clothes associated with the hat also do not match. “If he was a cowboy, he wouldn’t be wearing a short-sleeved shirt, because that’s how you get hurt.”

The purpose of this shot Vogue: Is Jeff Bezos allowed to assert his clothing style or blend into the legend of the conquest of the West? In any case, he already chose this accessory in 2021. On his first trip to space on a Blue Origin rocket, the Amazon boss was photographed wearing a hooded top and an “astronaut suit.” Among the super rich, an accessory sometimes helps to tone down an image when it’s not the colors and materials of the clothes. The reason why the Loro Piana brand is a hit among Silicon Valley executives. it offers its customers a luxurious look that goes unnoticed. The Stetson, a way to support the billionaire’s “earthly” side in the conquest of space.