The award was given to a series of three commercials about Ukraine, The Campaign Waiting to Happen.
The State Agency for Tourism Development of Ukraine received the Silver Dolphin at the Cannes Corporate Media & TV Awards. This was reported by the GART press service.
Our country received one of the most prestigious international awards in the field of business cinema.
It is known that in 2021, by order of the agency, one of the companies created a series of advertising videos aimed at attracting tourists from all over the world to Ukraine. The campaign was supposed to start in the spring of 2022, but it was stopped by a massive Russian invasion.
“In February 2022, our plans, like the lives of all Ukrainians, were destroyed by the aggressive actions of Russia. We really want to present Ukraine to the world. The organizers of the Cannes Corporate Media&TV Awards festival gave us of this opportunity and accepted an application from GART – The Campaign Waiting to Happen, “- noted the head of the State Agency for Tourism Development Marianna Oleskiv.
facebook.com/m.oleskiv
It was previously reported that several documentaries about the war in Ukraine received an Emmy Award.
Source: korrespondent
