The first Troll dolls appeared in 1958, in the city of Gjøl, Denmark, being created by a man called thomas dam, who carved them from a piece of wood in his own house, in front of the fireplace. The beings were inspired by Scandinavian folklore characters and, after they were ready, the man managed to convince his wife to sell them the next day.
His idea was a success and, in a short time, he began to receive increasing orders for his orders. With time, dam began to adapt his creation to make manufacturing more efficient. In 1959, he inaugurated his first small factory in his hometown, improving his production even more in 1961, starting to use PVC plastic, which is used in dolls to this day.
The following year, they became a worldwide success and expanded their network of factories, spanning places from New Zealand to Florida. The Good Luck Trolls, created by thomas and renamed years later as Wishniks, he began to encourage children to rub their dolls’ colored hair as a form of good luck.
While around the world, during the 1970s, Trolls lost popularity, in Brazil it was exactly the time when they arrived and remained a success until the 1990s. At that same time, the globe had its second wave of interest by the little dolls, after several brands reproduced different versions of the doll again, but that didn’t last long.
After that, they spent more than a decade stored in the chests of this generation until, in 2013, they would return to public taste with the release of the film Trolls, by DreamWorks, which bought the copyright to dam. The film ended up being nominated for the highest award in cinema, the Oscar, but did not take any statuette home.
Source: Recreio
