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Company ticket sales masterone of the largest ticketing platforms in the world, will enter the Peruvian market after the resumption of events that boosted the economy in 2022.
“Peru is a market that has always been attractive in various industries and, in entertainmentculture and sports, 2022 was marked by a significant leap, which showed that we can hold high-level events every day, as we did last year,” the company says.
As such, the company will start operations this year and compete directly with Teleticket and Joinnus in a sector that sells around S$1,000 million worth of tickets annually.
In Peru alone, Ticketmaster spokesman Luis González estimated that the market is growing at about 5% per year, with around 7 million tickets sold. Tickets year.
By 2023, the company expects to sell between 200,000 and 250,000 tickets and fill up to two national stadiums.
Although it has been indicated that they will start operations virtually and that they will confirm their first concert this Saturday, there will be five physical outlets in Lima in the short term.
Category of concerts in Peru
According to the National Institute of Statistics and Informatics (INEI), concerts in Peru generated 0.73% of GDP last year.
For its part, the Peruvian Association of Authors and Composers (Updike) reported that he received SGD 15,061,000 from mega concerts.
In addition, it is estimated that Peruvians spent an average of 150 to 200 soles per concert ticket at concerts alone in late 2022, and it is estimated that they are now spending 80% more than before to go to a concert. concert.
Source: RPP
I’m Liza Grey, an experienced news writer and author at the Buna Times. I specialize in writing about economic issues, with a focus on uncovering stories that have a positive impact on society. With over seven years of experience in the news industry, I am highly knowledgeable about current events and the ways in which they affect our daily lives.