intensive rainy they have endangered about S$1bn due to the school campaign in Gamarra, the Peruvian Apparel Manufacturers Association (APIC) has warned.
This S$1,000 million represents about 70% of the company’s sales. school campaign.
As a result of the rains, not only the influx of the population was reduced, but shipments to the provinces also decreased.
“This school campaign has been confirmed to be irregular. After the problem in the south with the violence that has already stopped, we hoped to cure you, but now it continues to rain in the north, which reduces the possibility of selling Gamarra in the province, especially in the school campaign, which is stopped,” commented Valeria Mezarina, CEO of APIC.
From my side, Gamarra Business Association indicates that this situation led to a reduction in shipments to different regions of the country by 18%.
“Shipments to the province have decreased because there are customers who are not sure whether their clothes will arrive or not because several highways are blocked. Chosika is flooded, part of the Central Highway as well, and some roads in the north are blocked,” said Susana Saldanha, president of the union.
Prior to this, it was estimated that Gamarra could raise S$1,340m from this campaign, given that there are approximately 6.7m schoolchildren in the country and up to S$200m on average spent on a purchase. a uniform. .
Source: RPP
I’m Liza Grey, an experienced news writer and author at the Buna Times. I specialize in writing about economic issues, with a focus on uncovering stories that have a positive impact on society. With over seven years of experience in the news industry, I am highly knowledgeable about current events and the ways in which they affect our daily lives.