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‘God pays’: TV brand promises money back to its customers if Argentina wins

The promotion is valid for one day only: November 30, the day of the 10th anniversary of the birth of Diego Armando Maradona (1960-2020). | Font: noblex

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Bold marketing. TV brand noblex stirs up controversy after promising to return all money to users if they Argentina He wins World Cup 2022 in Qatar.

The action called “Paga Dios” was released on October 30 and extended on that day only to people who bought TVs with a diagonal of 65 and 75 inches.

Large amount to pay

According to the same noblex1,000 TVs were sold that day, while he usually sells 75 TVs a month.

For the same reason, according to their own estimates, the income exceeds one million dollars.

All people who bought the product signed up in person or online and added their bank account for a refund.

It should be noted that Argentina He is already in the grand final of the World Cup and is looking forward to the final match against France this Sunday.

Award winning marketing

It’s not the first time noblex run such campaigns. The company showed confidence in choosing Argentina to the qualifying tournaments Russia-2018 and promised to “return the money if Argentina not classified.

With record TV sales that year Argentina qualified for the World Cup and noblex has reached international prominence, in addition to receiving many awards in this regard.

We recommend you METADATA, an RPP technology podcast. News, analytics, reviews, recommendations and everything you need to know about the tech world.

Source: RPP

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