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Telecoms between media and platforms are caught in a content war

Disappeared. It has been deleted. Telecommunications operators are now among the absent subscribers of candidates for the acquisition or sale of sports rights. “exclusive content”. The great convergence between telecommunications and media has been put on the back burner. Gone are the days when the Altice group (SFR) turned the table to reach the Champions League broadcast in three years. Spending 1 billion for nothing. Or almost. It takes on a new dimension, composed of tension and rapprochement.

The idea that specific content will help strengthen a telecom operator’s subscriber base is outdated, at least in France. The market there is too small for a huge investment to be amortized with a single customer of a service provider. Especially since said customers haven’t migrated en masse from one service provider to another to find their favorite footballers. The fact remains that consumers are…

Source: Le Figaro

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