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Google is testing the Podcasts tab on YouTube

YouTube is testing an in-app podcast feature | Font: spill

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YouTube is gradually becoming a repository for podcasts. Google is already considering the next steps in this direction and has begun testing the insertion of a specific section of podcasts into its video application, as happened at that time with YouTube Music.

According to 9to5Google, there were already leaks in March about “podcast site” within YouTube right in youtube.com/podcasts. This address, according to the report, is already activated. However, his access outside the United States was restricted.

On that website Google implemented spaces and categories for podcasts hosted on YouTube. The screenshot shows the “Show All” icon for popular shows, with sections highlighted with graphics across the screen.

This is what the option looks like
This is what the Podcast option looks like on YouTube | Font: 9to5Google

The Future of Google Podcasts

The problem lies in the previous application: Google Podcast. Traditionally, the Mountain View giant does not hesitate to “kill” viable projects in favor of other specimens.

tools like Hangout, Google+, Reader, Google Now and others were united in a common environment, and it seems that podcast would follow these steps if his arrival in YouTube.

In addition, Google products such as Play Music have already been added to YouTube. This environment for buying songs was added to YouTube and over time has become Youtube music.

YouTube Podcasts When will they be available?

According to the site, the result is a bit rudimentary and doesn’t add too many tools, plus it doesn’t seem to be optimized for better navigation if we’re thinking about audio.

It’s part of a restructuring to improve YouTube over larger audience environments like TikTok. In recent months, efforts to expand YouTube’s vertical video and streaming capabilities have led to a number of reimaginings of the platform.

Part of this reinvention includes being able to offer itself as a viable podcasting platform, a market dominated by Apple and Spotify. Revenues from this type of content exceeded one billion dollars in 2021, with YouTube able to generate $28.8 billion without being formally involved in the format.

As of now, Google has no immediate plans to officially announce the YouTube Podcast or whether it will finally adopt the name. In the meantime, you can continue to use Google Podcast on the web and mobile app, although we recommend that you don’t get too attached. You know, we talked about Google.

Source: RPP

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