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Disney Plus announced an increase in the monthly fee for its US platform from $8 to $11.
This change is due to the introduction of a new plan with advertising, which will be at the current price of the service.
Everything goes up, nothing goes down
Let’s start with a new subscription level. For $7.99 per month (the same as currently being paid for an ad-free service), users will be able to watch their favorite series on Disney+, And now with ads.
Because of this new revenue, the standard ad-free version will go up to $10.99 per month, the biggest price increase since November 2019.
Both changes will begin on December 8 in the US.
There will also be changes in their packages, now services with ads: Disney+ with Hulu will cost $10, and the duo plus ESPN+ will cost $13.
Although he earns more
The announcement came in the middle of the company’s quarterly report, which only confirms the good moment: it has gained 14.4 million subscribers, reaching a total of 152.2 million.
Disney it also reported $21.5 billion in revenue in the second quarter with a net income of $1.4 billion, up 53% from last year.
“We had a great quarter, with our world-class business and creative teams delivering outstanding results across our theme parks, with significant increases in live viewership and strong subscriber growth across our streaming services,” said Bob Chapek, CEO Disney in a letter from the company to investors on Wednesday.
Disney Plus it houses some of the most popular entertainment brands including Marvel Studios, Pixar, Disney Animation and Star Wars. Hulu also has feature films from 20th Century Studios and shows from FX, among other interesting content. But as public interest in its products grows, the company justifies the price increase by creating new original content that can continue to surprise.
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Source: RPP
I’m Liza Grey, an experienced news writer and author at the Buna Times. I specialize in writing about economic issues, with a focus on uncovering stories that have a positive impact on society. With over seven years of experience in the news industry, I am highly knowledgeable about current events and the ways in which they affect our daily lives.