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branded peripherals Microsoft say goodbye, the American company announced.
it’s not about removing Microsoft this type of product, but a change of direction in relation to the brand.
From now on, all computer peripherals from microsoft, like keyboards or mouse the website will carry the brand Surface.
“Going forward, we will focus on PC accessories under the Surface brand,” said Dan Laycock, Surface spokesperson. Microsoft in statements edge.
“We will continue to offer a range of Surface PC accessories such as mice, keyboards, pens, docking stations, adaptive accessories and more. Existing Microsoft-branded accessories such as mice, keyboards and webcams will continue to be sold in existing markets at their regular price until stocks are exhausted.
Surface and the art of looking good in the midst of loss
Microsoft posted strong quarterly results through early 2023, but the division surface lost ground.
income from surface amounted to 13.3 billion people, which means a fall of 9%.
It would be alarming, but in general the computer market has fallen heavily.
Consultant IDC notes that in the computer market as a whole, sales in the first quarter of 2023 were 29% less, so the results surface Fine.
Source: RPP
I am Ben Stock, a passionate and experienced digital journalist working in the news industry. At the Buna Times, I write articles covering technology developments and related topics. I strive to provide reliable information that my readers can trust. My research skills are top-notch, as well as my ability to craft engaging stories on timely topics with clarity and accuracy.