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Martin Margiela told with his labels

It is an identity document for clothing. One that shows know-how and a very specific aesthetic. One that also allows it to be dated and authenticated. “This little piece remains an underexploited subject, while its inscriptions often reveal secrets of design, production, distribution, collaboration.claims vintage fashion expert, magazine founder Julien Sanders Claw with fashion historian Salome Dudeman. Instead of talking about creativity, we wanted to go beyond the overly market-oriented speeches of the industry through the study of these labels and show a greater interest in production and production processes, commercial history. For this first edition, the two enthusiasts therefore looked to Maison Margiela labels.

The appearance of his numbers coincides with the moment when Martin Margiela becomes the artistic director of Hermès, which allows him to diversify his own brand with his partner Jenny Meirens.

Julien Sanders, founder of Griffé magazine

What better playground than this iconic white label that has been around since the brand’s inception in 1988? And the journal to decipher the many changes in this great rectangle…

Source: Le Figaro

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