It’s a completely sheer “Liquid Lipstick” with a vinyl sheen that leaves a certain sense of clarity on the mouth (but also the eyes). Lucia Pica’s first pigment-free makeup for Byredo is an understatement. “This liquid texture refers to the very essence of the brand, the perfume. It conveys the impression of fluidity, movement, but also translates emotions just like smell.explains the Neapolitan. I always prefer to talk about the experience and feelings of colors and textures, how they can affect our mood and make us feel better.»
Pigments and post-epidemic
Makeup as a visible support for emotions. This fits perfectly with Ben Gorham’s work around scent and memory since he launched Byredo perfumes (now part of Puig) in 2006. If she decided to confirm her first eyeshadows of 2020 using saturated shades and pigments…
Source: Le Figaro
