Lip gloss has gained a lot of space recently in makeup bags, so discover some benefits of the product for your mouth!
In recent times, lip gloss has stood out in the makeup world, displacing the traditional matte liquid lipstick that dominated the market for several seasons. Among the available options, a specific type has captured consumers’ attention: the plump gloss.
This product not only offers hydration and shine, but also promises a lip plumping effect, providing a temporary increase in lip volume.
The growing popularity of gloss reflects a trend towards fuller, well-cared-for lips, as highlighted Kelly Nogueirafounder of Espaço Make, a network of makeup franchises.
According to Walnutgloss meets the demand for products that provide immediate results and are easy to apply in everyday life. Several factors explain why this product has become a notable trend this year. Below, we look at some of the main reasons.
Deep hydration
Developed to offer intense hydration, the lip gloss contains emollient ingredients that combat dryness and promote softness of the lips. This ability to maintain moisture is especially crucial in drier climates.
Volume effect
One of the main attractions of gloss is its ability to create the illusion of fuller lips. This is achieved through ingredients that stimulate blood circulation in the lip area, resulting in a fuller, more vibrant look.
This effect is particularly desired in social events or everyday situations, standing out even more in summer looks, where shine and luminosity are essential.
Ease of application
Another strong point of the gloss is its practicality. Unlike other products that require specific techniques to be applied correctly, this gloss can be easily used on any occasion, whether in the workplace or at formal events. This simplicity makes it accessible for all makeup skill levels.
Luminous finish
The shine imparted by the gloss results in a radiant finish, crucial for vibrant makeup. This effect is highly valued during the warm months when a cool look is desirable. The luminous finish not only highlights the lips, but also complements other facial features such as highlighters and shadows.
Tips to enhance the effect
To maximize the impact of the gloss, it is recommended to apply layers. Start with a lip balm for hydration, followed by gloss. A second layer applied to the center of the lips intensifies the voluminous effect. This trick adds extra dimension to your look and helps keep you looking fresh throughout the day.
Combination with blush
An additional technique is to combine the gloss with blush on the cheekbones, creating a harmony between the lips and the face that results in a radiant and healthy look. This approach is ideal for summer looks, promoting a natural, bright appearance.
About Espaço Make
With the motto “Because chic means paying little”, Espaço Make has stood out since its founding during the Covid-19 pandemic as the fastest growing multi-brand makeup franchise in the country. With affordable prices starting at R$10, the chain already has 20 units spread across Brazil.
Source: Maxima
I am an experienced author and journalist with a passion for lifestyle journalism. I currently work for Buna Times, one of the leading news websites in the world. I specialize in writing stories about health, wellness, fashion, beauty, interior design, and more. My articles have been featured on major publications such as The Guardian and The Huffington Post.