On Thursday night, during the first Etam cruise show, a parade of very skinny girls in swimsuits on a postcard-worthy beach in Corsica. Some of them are more like Girondins. A welcome variety of bodies, a testament to the recent awareness of lingerie brands (և fashion in general) who have previously been accused of leaving a luxurious silhouette. So, choosing your summer bikini can even be a real headache for some women who have to arbitrate between comfort and aesthetics.
Because beyond the D cup, it is clear that in-store or online supply is declining. «I spend a lot of time on the internet trying to find the right model, explains 27-year-old student Kiara. With my H cup, it is impossible to ignore the thick straps that are so strong for support, the quality of the fabric that should cover the chest well. If I move, I refuse to see my chest fill up with my shirt.Frederick, 52, also lacks the lack of trendy female models in traditional stores.
Limited market?
“The hardest part when you have big breasts is finding them swimsuit, which is “beautiful”, “affordable”, adapted to its morphology. Larger sizes are often too classic: antique. We seem to be part of a category where others do not want to be beautiful. In France, lingerie does not take into account the diversity of the female body, so much so that I fell behind in the Chinese fast fashion Shein platform. For Cléa Munoz, the head of the Sans Complexe lingerie brand swimwear collection, which specializes in large cups. “Developing a range of swimwear for large breasts takes more time than for small necklines, as the model of the cups larger than D is built with an insert with a special lining that fits the breast perfectly. It’s generally a year to design a model that meets all the criteria, in the midst of a series of montage and test sessions.
In fifteen years, the average French woman’s chest has gone from a B cup to a C cup. It refers to eating habits, some hormonal: environmental factors. Realizing this development, especially among the youngest, more and more consumer brands are offering up to F models. Since 2019, Etam has included a “big cups” tab on its website. Zalando has a wide selection of specialist brands, such as the Dutch Hunkemöller, which is a designer up to H’s sexy, affordable swimwear or high-end lingerie Glamuse website, a selection of brands available up to O cup. What about Sans Complexe? , the demand is such that the company intends to double its range next year by developing bando or triangle shapes, which are usually reserved for small sizes.
This triangular T-shirt with an indefinite taste EtamRangs from 85D to 100E for your summer. € 29.99 for bra և € 29.99 for high-waisted shorts etam.com:
This Eres swimsuit with its V-neck at the front and back will give an elegant look to all contours. On 340 € eresparis.com:
The perfect fit for this bikini’s bra Without complexes Provides support in all conditions from 85C to 110F. € 42.50, shirt և € 24, pants on sanscomplexe.com:
Animal print և compression egg (80A to 110H) on top of these two pieces Hankemoller strengthen the chest. Wow for the beach effect. 34.99 euros, bra և 18.99 euros, pants, tent zalando.fr:
Source: Le Figaro
