test
HomeLifestyle5 tips to develop...

5 tips to develop and grow your business

According to data from the Ministry of Development, Industry, Commerce and Services, Brazil has more than 20 million active companies. In January of this year alone, more than 350,000 new businesses emerged in the country, an average of around 480 new registrations per hour. The problem is that half of these companies end up closing their activities within three years due to lack of business knowledge, as indicated by the Brazilian Institute of Geography and Statistics (IBGE).

According to Marina Figueiredo, CEO and founder of startups Health Business School, Eliteh Business and Be.Health MKT Médico, one of the main mistakes of start-up entrepreneurs is not to specialize. “Wanting to embrace a large mass instead of focusing on a specific niche is one of the big problems. In this way, the brand is not recognized as a reference”, he says.

Thinking of a way to solve this problem, the businesswoman separated five tips for entrepreneurs to build successful businesses, which range from product development to forms of communication. Check out!

Working on image, posture and content is essential for any company or professional (Image: GaudiLab | Shutterstock)

1. Focus on an unmet customer pain point

A good product or service provides solutions to problems not yet addressed by the market. Identifying, within the segments served, which gaps represent opportunities is essential to develop the business.

2. Specialize in a market

Instead of offering generalist services or products, focusing on a specific segment allows you to meet particular demands more clearly. This allows you to develop customized solutions for an audience, which increases the potential for success.

3. Constantly listening to the customer

Putting customer satisfaction at the heart of the company’s DNA makes you more competitive. Customers are increasingly demanding and, to consume, the product or service has to be worthwhile. In addition, the experience must always be surprising.

4. Research and propose innovations

With so many companies popping up every day, innovating is the norm. The competition is very big, so it is always necessary to be aware of news and opportunities that arise in the market. Without research and innovation, success is not possible.

5. Connect in the digital environment

Today, there is no way to grow at an accelerated pace without having communication, including recording videos. Working on image, posture and content is essential for any company or professional. It is also essential to master digital tools, as well as acquisition channels, to build a sales funnel independently.

By Carla Gullo

Source: Maxima

- A word from our sponsors -

Most Popular

LEAVE A REPLY

Please enter your comment!
Please enter your name here

More from Author

- A word from our sponsors -

Read Now

Will Stray Kids be on the “Deadpool & Wolverine” soundtrack? Understand the theory

Discover the fan-found connections between ATE” and Stray Kids’ “Chk Chk Boom” with the new Deadpool movieWill Stray Kids be on the “Deadpool & Wolverine” soundtrack? After the announcement that the group's next return to promotional activities will take place with the release of “ATE” and...

Voice actors reveal stories from pre-adolescence and connection to the film’s emotions

In conversation with RECREIO, the Brazilian voice actors of 'Dijante Mente 2' revealed some details about the production; check out!The great success of "Dijante Mente" in Brazil is certainly due, in part, to the quality of the dubbing. The closeness that both the cast and...

‘Inside Out’ series gets premiere date

'Inside Out 2', a new Disney and Pixar film, opens in Brazilian cinemas this Thursday, 20th. Find out when the series will arrive!At the end of May, the president of Pixar, Jim Morrisconfirmed in an interview with Bloomberg (via Omelete) that the studio is developing a series...

At the front, fighting intensified in areas considered relatively calm (MAP)

Russia's summer offensive continues. The fiercest battles are taking place in the Pokrovsky and Kramatorsk directions. .in_text_content_22 { width: 300px; height: 600px; } @media(min-width: 600px) { .in_text_content_22 { width: 580px; height: 400px; } } . The General Staff of the Armed Forces of Ukraine noted...

Find out what BTS’s Suga’s favorite Disney movies are

As part of the promotion of the documentary "SUGA: Road to D-Day" on Disney+, the BTS member revealed his favorite films on the platformIn April 2023, as part of the promotion of the documentary "SUGA: Road to D-Day", Suga, member of BTS, revealed through a video on...