THE BBB23 it’s getting closer and closer to starting and the public is not holding back with anxiety for the beginning of the most beloved reality show in the country.
the psychologist Maria Rafart explained that before social networks, there were many more gains than losses on the BBB: ordinary people became famous and earned good fees by attending events – at least most of them.
“Then things started to change, and one of the most substantial gains was the transformation and multiplication of the networks’ following bases. Keeping followers means taking care of quite an asset. However, a follower base is volatile and takes a lot of work to maintain, because without quality content those same followers can simply disappear overnight,” she said.
The professional also warned about waves of cancellations, which can be caused by simple rumors or decontextualized phrases repeated to exhaustion by haters.
“It is in this scenario that the BBB finds itself on its way out, with the Camarote group entering for the fourth consecutive year. Celebrities who already have this virtual heritage of followers fear losing it, and may be intimidated by the game, transforming themselves into new Abravanel”said the psychologist.
According to the specialist, the audience penalizes the lukewarm editions, by people who do not let conflicts evolve.
“Good participants are those who literally ‘throw themselves in’: if it’s to fight over a potato or a portion of rice, they fight. If it’s to defend themselves, they defend themselves. If it’s to attack, attack. Even in a world where the internet accompanies everything, the maxim of ‘be yourself’ still applies. Cancellations are temporary, and solid careers take care of that.”commented the psychologist.
Source: Maxima
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