French house muse Korean girl group re-released their new single Pink Cool in a true fashion event.
K-pop fans and fashion lovers alike have been eagerly awaiting their comeback. This Friday, August 19, South Korean group Blackpink, a true international phenomenon highly regarded by major French luxury houses, has signed their big musical comeback. Their label YG Entertainment has unveiled the first track from their second album, which will be released on September 16, titled: PinkCool, as well as its clip on the YouTube platform. As expected, the video looks like a fashion show, as the number of brands worn by the singers is large and prestigious. We can indeed see creations from French luxury houses such as Saint Laurent, Celine or even Chanel, but also other more secret ones.
Cascade muses
It must be said that each member of the group has a profitable contract with a different French luxury house. Rapper Jenny, nicknamed La Femme Chanel, signed with the Rue Cambon house in October 2018. Regularly invited to Chanel’s fashion shows, the South Korean, however, is the first to appear in the video in a fiery red leotard jumpsuit. GCDS platform heels from Alaia. A slight inconsistency was quickly forgiven as we later spotted her wearing the French house’s many pearl necklaces, as well as over-the-top rain boots, straight out of Chanel’s Fall/Winter 2022-23 show.
“Masked and I’m still Celine,” sings the youngest rapper Lisa. The singer, who has long wavy red hair in the video, is actually the face of Celine House. Last June, he created hysteria at the Tokyo Palace, the site of the home parade. In the clip Coolshe caused a sensation in a bucket hat emblazoned with the brand’s logo.
Finally, Jisoo and Rosa, the respective ambassadors for Dior and Saint Laurent, round off the ball with a Dior Vibes line biker top for the former and Saint Laurent jewelry for the latter. Outfits that have been admired by 86.2 million people who have seen the video in just 24 hours. 2022 record on YouTube.
Series trends
Trendsetter or outstanding fashion? The singers’ choice of outfits lends itself to a clever mix of the two. The singers decide to wear both the big pieces of the moment and at the same time highlight Korean labels that are not well known to the general public. In the same video, the mini skirt from the house of Miu Miu, which sent the Internet into a panic in October 2021, is thus found next to the traditional hanbok of the label Miss Sohee or even the cropped t-shirt of the Korean brand Neon Genesis. Oddity: A few days before the clip was released, the band kept fans waiting with a teaser featuring them wearing a different genre of Mugler body corset creations.
Source: Le Figaro
