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After leaving SM Entertainment, Wendy, from Red Velvet, announces a new company

Red Velvet member Wendy announced on Friday, 25, a new management company after not renewing a contract with SM Entertainment

SURPRISE! This Friday, 25, started agitated to the Reveluv since the new company that will manage activities as a soloist of Wendymember of Red Velvet.

The singer who left SM Entertainment – an agency to which she began her career with the group – earlier this April with her colleague Yeriand now has signed an exclusive contract with Asnd Label, an agency founded just under four months.

According to company employees (via Soompi), both Wendy As for Asnd’s CEOs, they are happy with the decision to work together, which she becomes the big name of the agency, saying:

“We are happy to work with an artist who has tasted his exceptional abilities in various fields. We plan to actively cooperate with Wendy’s activities with Red Velvet. We will do our best to do Wendy, who believed in the Asnd, shine even more.”

The new K-Pop industry label released the information through a photo shoot with the integrated artist with a presentation teaser.

Check out the promotional content!

Red Velvet’s Wendy Promotional Photo – Disclosure/Asnd
Red Velvet's promotional photo
Red Velvet’s Wendy Promotional Photo – Disclosure/Asnd
Red Velvet's promotional photo
Red Velvet’s Wendy Promotional Photo – Disclosure/Asnd
Red Velvet's promotional photo
Red Velvet’s Wendy Promotional Photo – Disclosure/Asnd

The girlgroup member also shared her new social networks managed by the new producer with additional records of the restart.

Remember that in the farewell letter SM Entertainment, Wendy He made it clear to fans that he would not stop his group activities with Red Velvet, participating in the next albums and promotions, making a point of emphasizing that: “Your priority is to maintain and strengthen the bond with fans as Wendy of Red Velvet.”

On the Asnd

Created on January 26, 2025, Asnd Labels is a new South Korean music producer under the management of SEO BEOP-SU and Jo Ji-Young. With the announcement of the signing of contract with Wendyshe becomes the sixth artist under the company’s management.

The agency is also responsible for bringing Volda to Industry from Fromis_9 after the departure of the Hybe -subsidiary Pledis Entertainment group. In all, five of the eight members (Hayoung, Jiwon, Chaeyoung, Nagyung and Jiheon) closed an exclusive contract with the Asnd, released on March 26.

Source: Recreio

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