Interview – He has already revolutionized the fight against food waste too well to receive an application. Today, Lucy Bask returns with Poppins, a platform that offers several clicks to take and hire thousands of objects.
The appointment is made in the 39th R Ue Du Cairo, in the heart of the Silicon trail, as we call this period the 2nd delivery of Paris. There, on the first floor of a climate house, we must meet Lucy Baski. From 33-year peaks, this central engineer has made a name for himself a very good luck, an application that offers to buy unsold goods. He was born nine years ago, “Baby” has grown well. The company now has 1,200 employees and has already won more than 19 countries. Lucie Basch shakes our hands and puts on the tablet table, which will see a continuous flow of notifications in 40 minutes. Today he has a completely new project. Poppins, “Daily Objects Vinta”. Meeting with the entrepreneur who did not complete our consumption habits.
MEDIME FIGARO .- You have already revolutionized our eating habits with very good. Why are you now attacking what is hidden in our cabinets?
Lucie Basch.- Because it makes sense. I am a little groomed with all the nonsense we see around us, and every time I wonder how to find simple and concrete solutions so everyone can change their consumption habits. It was very good to go, it really was this game side where you recover your cart, of course we are greeting against environmental and food waste. The principle on Poppins was the same. Make the experience “easy, reliable and fun”. Then we imagined a platform where users can pick up and rent thousands of items from individuals (neighbors, Neighborhood Rental Stores, Libraries of Neighborhood Rental, rather than coordinated. Purpose. “Fewer, enjoy more,” our slogan.
How did you get the idea of balloons?
A few years ago I went to live in New York to go formerly to go very well, Jonas Moulisse (Current poppins coo, editor’s note) To run the concept in the United States. We went out of the best friends from this experience. A little more than a year ago I went to visit him in Brussels, where he lives now. In the conversation we started talking about all these buildings that remain empty at night, and we clashed with this observation, Jonas started thinking with Franco’s Prontera. (Responsible for the main products of Poppins, editor’s post)Who is also a very good graduate way to behave otherwise? So all three, we told ourselves that we need to do something and our CTO, our CTO, then quickly joined the project.
The French have an average of 2.5 tons of objects, 30% of whom are not used at home.
Lucy Bask
You say we live “nonsense of individual property”. How does the solution share?
First of all, it makes sense from an ecological point of view. The French has an average of 2.5 tons of object, the equivalent of the hippopotamus, 30% of which remain in an unused home. We are very much to live in cities, having a lot and will not share anything. We all consider it anchored in the individual property, have everything we need, even when we need us once or once a year, instead of finding what I call “collective thriving”. It’s completely crazy when you think about it. Then not only social ties bring social ties (allowing us to end with the neighbors and our neighboring community), but it is more interesting at the economic level. We still live in the capitalist system and we have to consider it. Finally, we live a lot in small areas in the city, and we have no place to keep all our subjects. Again, the exchange brings a solution.
Basketfully, what can we hire or loan to Poppins? And what object is most searched, after the start of the platform on April 8?
We find how all kinds of objects, bicycle-loads, dresses, DIY equipment / kitchen / gardening, toys / beds / Newborn items that are often stale. During our months of testing, we realized that the most leased object is Ruslet device. Logic, we were in the middle of winter. And obviously we use once and which stays in the cupboard for the rest of the time. Another subject that worked too well. Sofas shampoo. Users also seek a lot of equipment to the party. DECKS, DISCO BALL …
What object did you stop buy and that you share now?
I loaned my volleyball ball and my mixer-craving. And the first object I borrowed on Poppins is a bed of bedroom to greet his brother and his child when they came to Paris.
The new world can be quite sober and happy.
Lucy Bask
You have united an impressive acting acting role in investors. How did you know how to persuade them?
Frankly, it was very easy. It’s been because I went to make friends, especially Freuderick Mazela and Francis, the co-founders of Blancar, with whom I share the same values. I quickly told them about the intention to start massacres. The idea did not force them to invest in it, but to know what they thought. They found the concept as great as you and, therefore, followed me financial. Ditto with Jean-Philippi Kurto, former Vice President in Microsoft or Natali Balla, La Redoute CEO.
We talk a lot about “happy sobriety.” Really possibly possible.
Of course! For me, the new world can be completely sober and be happy. There are all these reflections that we talk about a lot with the Climate House on the benefit that nature represents. My turn I spend half of my time in Britain now. It’s a fool but being on the beach, the birds, the waves and the breath watches me with happiness. I, I spent my whole childhood in Paris, I didn’t even understand how much I lack in nature. Today these are my greatest moments of exaltation and surprise. In fact, it doesn’t cost anything, it doesn’t produce GDP, it doesn’t give it to CO2.
You are a significant figure for influence entrepreneurship, you are among the 40 most influential women in France by Forbsus What role do women play in ecological transition?
No later than last week, I was in the launch of a new book of Marie Elo, the founder of your box. Will women save the world? (Ed. Eyrolles). He reminded that men have been authority for decades that we have seen what it gave … and it was, perhaps, was time to try another. I share his point of view. It is very good to go, historically, there have always been women, even in the positions of leadership. I think they tend to take care of themselves, others and the world. I also believe women have less self. Personally, I have a lot of difficulties to sell myself, but it’s easier to pass pitcher ‘peoples or very good to go.
Source: Le Figaro
