Trim, protect, repair… What to do with our hair this summer?

“Let your hair live this summer.” this is the watchword of the season. And Guido Palau, Fashion Week’s star hairstylist, who also designed Zara Hair’s new summer line of hair products, aptly named Undone Hair. “Whatever their shape or color, it’s just a matter of highlighting their natural values,” advises the man behind the scenes at the most prestigious fashion shows. We saw it clearly on the catwalks of the spring-summer 2024 collections, from soft and airy lengths (as at Chanel, Rabanne, Isabel Marant, Chloé, Stella McCartney, Gucci) to the uniqueness of the hair (Louis Vuitton and Balenciaga) to contrasts of texture with elegance (Jean Paul Gaultier Haute Couture). The era of sublimated authenticity is at its peak.

“Don’t try to do something too complicated, but optimize your naturalness,” insists the specialist, promising that “this tousled look is very easy to recreate in the summer.” You only need to take three items with you, such as sea spray, air drying agent or wet look product.’ For Delphine Courtel, whose Parisian hair salon has hosted the most famous hair, the priority is given to care. “On vacation, we have more time to take care of ourselves, so I recommend using this period to strengthen and multiply the hydration of rituals.

You can optimize your routine without sacrificing style by packing only a good hair dryer and a multi-tasking treatment,” she assures. She also recommends rinsing off daily after stripping and swimming, a conditioner after showering, and a mask at least once a week, even if that means leaving it on all day and washing it off in the evening. “It’s time to opt for protective hairstyles that protect the fiber while remaining chic,” also suggests Ambre Dupont, expert hairstylist at Cut by Fred. An overview of fashionable figures of speech.

The effect wet

He was on everyone’s mind during the spring-summer 2024 fashion week (Christian Dior, Schiaparelli Haute Couture, Balenciaga, Hermès, Coperni, Miu Miu…). Actresses of all generations also make a difference on red carpets. sensual for Lætitia Casta and Juliette Binoche, glamorous for Angela and Florence Pugh, or more rock for Isabelle Hooper. “It’s really the hairstyle we’re seeing the most backstage at the moment. “Now is the time or never to try,” invites Delphine Kurtel, who credits it with many advantages. “Not only does it clean the face with freshness, but the ‘moist’ side gives a healthy glow and very soft. , very sunny.

To achieve this while maintaining a flexible material that does not alter the hair, the expert shares his technique: Then I run the gel over them with a comb, bringing it to the back of the neck,” as Romi Schneider. Swimming pool. For a more sophisticated version, “draw a section in the middle of the skull and place them on either side, towards the back. You can also tie them in a bun or a ponytail,” she adds.

Mermaid hair

More boisterous than the surfer’s waves, but no less sad, these seahorses continue the trend mermaid which continues to make waves in the beauty industry. Tutorial videos on how to reproduce this hair out of the ocean are taking over social media. On the red carpet, celebs are owning it XXL (embossed on Naomi Campbell at the Cannes Film Festival, ethereal for Shakira at the Met Gala, ultra-shiny on Demi Moore at the Tribeca Festival, and more).

But be careful before diving in. “We love the mermaid look that sea salt naturally creates on hair after swimming, but it actually dries hair out,” warns Ambre Dupont, expert hairstylist at Cut By Fred, which offers a milder alternative. Apply a mask to your lengths and then weave at least two braids or more into your hair. Keep them on all day at the beach or pool and take them off at the end of the day. Guaranteed effect.” Without any difficulty, devices with two or three branches specially designed for this type of hairstyle simplify the task of transforming it into an evening look (like the tool that went viral, from Mermaid Hair or the collection from St. Algae and Sephora).

Olympic pace

Since Bella Hadid, Sofia Richie, and Hailey Bieber have made their hairstyles the wool. slim Makes (smooth and shiny) heads. Excellent coat of arms clean girl Thanks to its disciplined and minimalist look, this flat bun with a silky finish is suitable for all hair types… as long as you respect its essence. Instead of slathering them with hairspray and gel or damaging them with pulls and twists, we’re embracing the care-filled option of summer. “Apply a mask or nourishing cream to wet or dry hair, from root to tip. The rest of the hair should not be overloaded with product.

If desired, add a little serum to the lengths and ends before tying them with a soft elastic for fiber,” advises hairstylist Hovik Etoyan, Kérastase ambassador and founder of Le 14 salon in Paris. It’s also a favorite at the fashion shows this season (Saint Laurent, Mugler, Valentino Haute Couture) and is even available in a ponytail. slim (Victoria Beckham, Loewe, Giambattista Valli) or half ponytail (Givenchy, Versace).

“We’ve seen this sports aesthetic return since the film was advertised Challengers With Zendaya, where she plays a former tennis prodigy, and the arrival of the Olympics,” enthuses Ambre Dupont, expert hairstylist at Cut By Fred, who suggests playing up the game by choosing “a ponytail or a braid, high or low, flat. and slightly drawn, and above all masked on the polished lengths to protect them from attacks.

The retro accessory

Ribbons were in unison on the catwalks of the haute couture shows of the spring-summer collections (braided wool at Christian Dior, vintage bow on open hair at Chanel, ballerina ballet design at Viktor & Rolf, version: XXL at Giambattista Valli). The humble headscarf hasn’t had its last word, revived in its ’60s spirit at the Prada ready-to-wear show and by Gen Z rising stars (Sydney Sweeney, Billie Eilish, Nicola Peltz-Beckham) and elevated to greatness. layered version of the head (Anya Taylor-Joy, Jennifer Lawrence, Sabrina Carpenter, Emma Chamberlain, Nicola Coughlan).

As for the star of social media, it’s obviously Fiona Francimon’s multi-functional comb (available at Galeries Lafayette), which invites nostalgic netizens to reunite with a playful and retrogressive gesture. Another unexpected resurgence of the 2000s is the large crab claw, which has become the franchise of fashion models such as Kendall Jenner and Kaia Gerber. Sensing the craze, cosmetics brands are also launching their own line of hair accessories (Balmain Hair, Les Filles en Rouje, etc.).

On vacation, dolce vita attitude comes first. lower part of the neck. Wrap the lengths in a silk scarf, which will further avoid friction, then tie in a bun,” says hairstylist Ambre Dupont.