In pictures, the most spectacular jewelry from Virginia Viard’s Chanel fashion shows

He stayed in the Chanel workshops for thirty years. Then, to everyone’s surprise, on June 6, 2024, Virginia Viard surrendered. Announced in the magazine Vogue BusinessThe departure of the artistic director makes a big noise in the field of fashion and luxury. therefore, Karl Lagerfeld’s former right-hand man will present his latest collection for the label with two “Cs” on June 25 during Haute Couture Fashion Week. .

If there is much speculation about the name of the person who will replace her, it is mainly due to the fact that the position held by Virginie Viard has been one of the most coveted in fashion for five years. Since the Lagerfeld era, designers have been able to express their creativity in fashion shows that always cause a sensation, especially through decorations.

Luxury in show

For more than twenty years, Virginia Viard worked with Karl Lagerfeld at Chanel. Often away from the cameras, but never away from the Kaiser. When he took over the artistic direction of the house after the couturier’s death in 2019, he imposed his own style on the choice of decor. Thus, Fall-Winter 2019 Haute Couture gives models the opportunity to walk through a giant library in the heart of the Grand Palais in Paris. The tone is set: the decor is impressive, but not excessive.

Virginie Viard focuses on an elegant show. One that catches the eye, but always subtly. No fake rocket simulating flight, but a pigeon jet, a life-size supermarket reproduction, during the fall-winter 2023 haute couture catwalk from Virginia Viard to Charlotte Casiraghi, Penélope Cruz, Riley Key or Marion Cotillard. No doubt these ambassadors and friends will thank the seamstress for her work, discretion and the strength required to manage such a historic home.