Vie de Nuit – The perfumer and the model celebrated the launch of their new joint project for Mojave Ghost 2024 on Friday, March 1 at the Byredo boutique.
On Friday, March 1st, Ben Gorham and Amelia Gray celebrated their new collaborative project Mojave Ghost 2024 during Paris Fashion Week. Originally launched in 2014, the inimitable spirit of the perfume will be revisited through a new visual series to be unveiled throughout the year. Seen through the lens of Harley Weir, Amelia Gray brings a fresh perspective as the face of Mojave Ghost 2024, engaging in an ongoing dialogue that opens up the exploration of scent from myriad perspectives.
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To celebrate the launch of this collaboration, Ben Gorham and Amelia Gray hosted a cocktail reception at Byredo’s flagship boutique on rue Saint-Honoré, followed by an intimate dinner at Hôtel Crillon. Attendees included Cher, Serena Williams, Lisa Rinna, Harry Neff, Rosie Huntington-Whiteley, Nicole Parker, Precious Lee, Rolla, Aueng Chul, Alex Konsani, Leomi Anderson, Tina Kunaki, Amina Mouadi, Imran Amed, Nick Haramis, Hugo Compaine , Joshua Woods, Raphael Pavarotti, Lucia Pica, Justin O’Shea, Arthur Carr, David and Isabella Grutman.
Source: Le Figaro
