At 79, Diana Ross is the glamorous model for Saint Laurent’s latest campaign

This is news that once again confirms Saint Laurent’s connection to the world of music. At the beginning of the year, the house’s artistic director Anthony Vaccarello revealed the face of the spring-summer 2024 campaign with images on Instagram. To introduce the collection, Saint Laurent turned its sights to American singer and icon Diana Ross. Translator in black and white photo I’m going outwho will celebrate her 80th birthday on March 26, is seated in a chair with her hands behind her back, wearing a sleek, skin-tight black dress with the house’s signature cut-out neckline.

The other image, from the waist up, shows the artist still wearing a black dress with bare shoulders and a faux fur coat of the same shade. To complete the look, Diana Ross opts for her afro hairstyle. An elegant campaign, especially in the style of the Parisian fashion house, which fascinates social networks. “We are here! Queen boss,” comments Naomi Campbell under the photo posted by Diana Ross on Instagram. “No one like you!!! MAN!!! Just the most wonderful,” adds her daughter, American actress Tracee Ellis Ross.

Long friendship

The choice of Diana Ross is not trivial. The campaign photos shot by photographer David Sims reveal the singer’s Hollywood glamour… And remember these pictures from the 1970s, when Diana Ross was already proving her attachment to Saint Laurent. We remember the Yves Saint Laurent green mink jacket he wore during a performance at Macy’s during the Thanksgiving Day Parade in 1979. Or the 1980 fundraising night for Unicef ​​where Yves Saint Laurent and Diana Ross busted out a few dance moves on the floor. 78 of the Cult Club of Paris.