Post-Fashion Week, beds are causing a panic among American influencers. WWD/WWD via Getty Images
Finished the croissants and I love Paris. After returning to the United States after fashion week in Paris, American influencers only keep lawns as souvenirs of the City of Lights.
The smooth image of the City of Lights that the series left behind Emily in Paris no longer holds sway among American influencers. Fresh from Paris Fashion Week, all they talk about is bedbugs, a scourge the French capital has been dealing with for several weeks. It’s legit when we know that hundreds of fashion content creators have settled in Paris for a few days to attend the spring-summer 2024 presentations and fashion shows.
While many took precautions, others had no time to prepare. This was the case of Korean influencer Jihoon Kim. In a TikTok video posted on October 4, which has been viewed by more than 3 million people, she filmed her feet covered in red spots. “How I wish I’d known that sooner,” he explains in response to a subscriber who advises him to be careful on public transportation. “My leg is still itchy, it’s driving me crazy,” she told her community the next day. And steam up your wardrobe.
Haron on the “chip”.
“Bed bug” is a very French term, Americans seem to have agreed on a more expressive word to describe these insects, “flea”. A more familiar, even cute and anyway less disturbing nickname than the bed, whose hashtag has more than 140 million views on TikTok. “We went crazy because of the chip,” said American journalist Alfredo Mineo. Keeper. Ditto for Los Angeles-based influencer Malvika Sheth. Above all, the idea for him is to wash his clothes well after returning from Paris. “I’m going to wash them twice and pray that nothing follows me here,” he explained to English media.
” data-script=”https://static.lefigaro.fr/widget-video/short-ttl/video/index.js” >
However, New York fashionistas have no more to fear than before, as buzzwords have been present in the Big Apple for years. In 2010, the American city faced an invasion. Then drastic measures were immediately taken: an informational web portal to effectively fight against these insects, the recruitment of insect repellent teams, a ban on placing a mattress in the street without first surrounding it with plastic, under penalty of fine. The result has been, over the years, the presence bedbugs greatly diminished in the city that never sleeps. Paris has to prove itself from now on, before the six-legged moth becomes as cult as the rat. Ratatouille.
Source: Le Figaro
