Known for its thirst for acquisitions, Castel announced Thursday the sale of its mineral water operations in Morocco. This is the group’s second foray into the sector, 15 days after selling its Ivorian water brands to a local family for €16.7 million. Far from reflecting any reluctance for the group on the African continent, the move reflects a refocusing on its core business, beer.
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Founded by Pierre Castel more than seventy years ago, the very discreet family group is one of the leaders in wine in France. But of its €6 billion annual turnover, it accounts for more than €5 billion with beer and drinks in 21 of Africa’s 56 countries. So many markets where many western groups have cut their teeth.
Although the growth of the beer market remains very dynamic, the group has stood out for decades in a continent that is both promising but complex, with politically changing countries…
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Source: Le Figaro
I’m Liza Grey, an experienced news writer and author at the Buna Times. I specialize in writing about economic issues, with a focus on uncovering stories that have a positive impact on society. With over seven years of experience in the news industry, I am highly knowledgeable about current events and the ways in which they affect our daily lives.