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Metaverse. A year after the euphoria, back to earth

That was a year ago and it seems like an eternity ago. On October 29, 2021, Mark Zuckerberg announced with much fanfare that the Facebook group was renaming itself Meta to celebrate its new goal of building a meta version, the pervasive future of the Internet. Taken from the science fiction literature of the 1990s, this word immediately hit everyone’s lips. Startups added the word “metaverse” description of their activities; on LinkedIn, “Metaverse Specialists” out during the night. Web3 players requested this term. And brands have jumped on the trend.“You should have been one of the first to plant the tree.” trust one of them Figaro.

Purchases of virtual land at exorbitant prices, sale of NFTs, presence Fortnite:Where? Minecraft:immersive concerts… not a day goes by that a company doesn’t seek to take its first steps into the metaverse at a bitter price.“bad noise” for low quality actions. “There was a race…

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Source: Le Figaro

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