For users, now the question is not if ads appear, but if exactly.
Openai, the developer of ChatGPT, is preparing to launch advertising in his popular chatbot. According to the E4M, the company is already forming an internal advertising team under the leadership of Fiji Simo, a new chapter of the application direction. He joined last month after working on CEO Instacart Post and the Facebook application manager.
Simo is actively looking for a leading manager to manage the stenai monetization approach, including advertising and subscriptions. It is known that he has already agreed with many candidates. Considering, the company opened vacancies for technical specialists, including marketing platform paid growth, indicating plans to create advertising tools, integration into large networks and launching real time recognition systems.
The market scale is huge: ChatGPT has about 700 million users in the world, but only 20 million of them pay subscriptions. Although in 2025 Openai received $ 12.7 billion income-three times more than 2024, the company’s costs were more than income. That is why advertising can be a major tool for financial growth.
However, the company emphasizes that the integration will take place well. The chief of Chatgpt Nick Twilley in an interview with Verge noted that advertising should be “very thoughtful and appropriate” so as not to break the user experience.
We will remind you, earlier it was reported that the ChatGPT application gained 30 times more competitors combined.
Openai prepares its own AI -Reuters browser – Reuters
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Source: korrespondent
I’m Liza Grey, an experienced news writer and author at the Buna Times. I specialize in writing about economic issues, with a focus on uncovering stories that have a positive impact on society. With over seven years of experience in the news industry, I am highly knowledgeable about current events and the ways in which they affect our daily lives.