Tesla’s part in the US vehicle market falls to eight -a minimum

Part of the Tesla Electric Vehicles manufacturer in the US market in August has fallen to the lowest level in the last eight years. Reuters reported it.

Ilona’s mask, which previously owned more than 80% of the US market, lasted only 38% in August. Part of Tesla’s cars for the first time since October 2017 dropped below 40%.

For comparison, in July, Tesla’s electric cars were 42%, and in June – about 49%.

The reason for falling in sales is the appearance of an increasing number of competitors that actively offer discounts and desirable leasing conditions.

For example, Hyundai, Honda, Kia and Toyota increased electrical cars sales by 60-120% thanks to bonuses, and Volkswagen in July increased ID sales.4 more than 450% after launching special shares.

Tesla also increased sales: in July, they grew 7% to 53,816 cars. But that is not enough to maintain market sharing. In August, sales rose again – 3.1%, but the total market grew faster, by 14%.

Another factor for Tesla’s collapse is that the company has not updated the lineup for a long time. His last new car – The Cybertruck Pickup – has not been as successful as Model 3 or Model Y. The updated model Y has not lived in expectations.

The situation is also complicated by the image factor: the political activity of the Ilona mask and his cooperation with US President Donald Trump, that he stopped after the conflict in May, negatively influenced the brand’s understanding of the American part.

Keep in mind that Tesla is being investigated due to delays in submitting reports on accidents that occurred using the autopilot system and full self-driving functionality.