The total collection of the festival reached 100 million UAH.
The music festival, which this year is named ATLAS UNITED 2024, is the first war-time scale festival in the world. The strong return of the event took place in cooperation with the UNITED24 platform and monobank for charitable purposes – to raise money for the needs of the Ukrainian military. Aurora Multimarket became a partner of the festival and fully joined the collection.
About 100 Ukrainian and international artists took part in ATLAS UNITED2024, including:
lead singer of the Dutch group WITHIN TEMPTATION Sharon den Adel, BOOMBOX, ARTEM PIVOVAROV, DESIRE AND DOGS, WITHOUT LIMITATIONS, KURGAN & AGREGAT, TNMK, SECOND RIVER, LATEXFAUNA, ONUKA, MÉLOVIN.
During their performances, artists held auctions to sell various items – from autographed T-shirts to walking with their favorite comedian or an apartment.
According to the organizers, during the three days the event was attended by 63,673 spectators, including 2,538 people with disabilities, where a special VIP area was created. The main payment is 100 million UAH. was filled from direct donations, ticket sales, funds from auctions and donations from business representatives.
The Aurora team developed merchandise especially for the festival: T-shirts, shoppers, socks, notepads and stickers. All proceeds from the sale of the collection went to
collecting piggy banks. As well as the direct donation of the network partner – 5 million Hryvnias, as well as the income of a mini-store that worked on the Aurora Multimarket Stage.
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Aurora Multimarket co-founder Lev Zhidenko: “We are glad to join this festival and gathering, because the festival is a great opportunity for young Ukrainian artists and we, as a business, consider one of our mission to help revive Ukrainian culture.
The collection is another value for us, we are permanent partners of UNITED 24 and we believe that every such activity brings us closer to Victory and helps save the lives of our protectors and defenders.”
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Funds received by the festival will be divided into two parts. One will be used to buy drones for brigades in the direction of Kharkov, Donetsk and Zaporozhye. Another will add to the collection of UNITED24 platforms of robots fighting alongside our defenders and instead of them: automated platforms for evacuation, cargo delivery, mining – demining and other military needs .
Source: korrespondent
I’m Liza Grey, an experienced news writer and author at the Buna Times. I specialize in writing about economic issues, with a focus on uncovering stories that have a positive impact on society. With over seven years of experience in the news industry, I am highly knowledgeable about current events and the ways in which they affect our daily lives.