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Apple once again topped the ranking of the most important brands

The former leading company Amazon fell immediately to third place. And in second place is Google.

Apple, seven years later, reclaimed the title of the world’s most important brand, moving rival Amazon from first place, according to a Bloomberg report citing Kantar, which compiled the rankings of the most important brands.

In the new ranking, Amazon dropped from first to third place. The value of his brand is estimated at $ 706 billion.

The value of the Apple brand is estimated by the rating compiler at 947 billion dollars. Apple was the most important brand in the world for the last time in 2015.

Second place was taken by Google, whose brand is worth $ 820 billion.

Louis Vuitton entered the top 10 most important brands for the first time, entering number 10 with a value of $ 124 billion.

Kantar’s study attempts to assess the impact of a brand on a company’s market value and ability to generate sales.

It was previously reported that Apple, Google and Microsoft are planning to remove the passwords.

Amazon stopped working in Russia

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Source: korrespondent

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