Elon Musk has been working on changing the company’s name since acquiring Twitter in late 2022.
Twitter’s new CEO Linda Iaccarino told CNBC that the decision to change the company’s name to X reflects the vision of owner Elon Musk.
“Elon has been talking for a long time about X, the app for everything. Even when we announced that I was joining the company, I joined the company to work with Elon to make Twitter X, the app for everything,” she said.
Iaccarino explained that the company’s rebranding is due to faster implementation of new features on the platform.
“If you stay Twitter or stay whatever your previous brand would have been, the change is usually only incremental. And at X, we’re thinking about what’s possible, not incrementally changing what can’t do,” she added. she.
Remember that Elon Musk acquired Twitter for $44 billion in November last year. On July 23, he announced that he was changing the Twitter logo to an X on a black background.
Rebranding of Twitter. Musk said goodbye to the bird?
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Source: korrespondent
I’m Liza Grey, an experienced news writer and author at the Buna Times. I specialize in writing about economic issues, with a focus on uncovering stories that have a positive impact on society. With over seven years of experience in the news industry, I am highly knowledgeable about current events and the ways in which they affect our daily lives.