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Indecopi fined Gloria over S/600k, for what reasons?

Gloria was sanctioned for her Soy Vida product. | Fountain: Andean

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Gloria was fined UIT 124.95, equivalent to S/618,502.5, for violating Consumer Protection and Protection Code.

According to the Indecopi Consumer Protection Commission No. 2, the sanction was imposed on the trademark “Soy Vida” because the label of two of its products misled consumers.

Product”i am life“In their 150g and 400g presentations, they had the name ‘evaporated soy milk’, but on the 1 liter presentation they had ‘UHT soy milk’.

“Make them (consumers) think it’s really condensed milk, despite the fact that it’s not true because of its composition,” Indecopi said.

A complaint against this label was filed by the Peruvian Association of Consumers and Users (aspect) in 2018, taking into account what is indicated in the Indecopi security code.

In accordance with article 32 of the Code, a food product must have a name on the label that reflects its true nature, without creating confusion or deception for the consumer.

For now company There is still time to appeal the decision to the Indecopi Specialized Chamber for Consumer Protection, which is the institution’s second and final administrative authority.

Source: RPP

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