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How NFTs promise to revolutionize the film industry


The term “Non-Fungible Token” (English NFT) entered Larus 2023. While these new technological tools existed before the pandemic, the phenomenon has since grown to the point where it has reached the general public… and to some degree excess. . However, beyond a fashion effect or a marketing pitch, these digital assets are creating a profound upheaval for many industries.


The French world of the seventh art has in recent months allowed itself to be seduced by the Hollywood promises of the greatest American producers. Backstage at the Cannes Film Festival in May, Nils Juhl, Martin Scorsese’s executive producer, continued to tout the merits of a new financing model for his upcoming comedy-drama. A wing and a prayer. American (Executive Producer: The Irishman) aims to raise over $8 million from the general public through the sale of 10,000 NFTs (non-fungible tokens) through his company NFT Studios.

A lot more money…

Source: Le Figaro

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