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Loewe. Great return of the legendary German brand

Loewe almost disappeared. The German brand, one of the oldest in European consumer electronics, even went bankrupt in 2016. But it was bought two years ago by an enthusiastic Swiss businessman, Aslan Khabli, who owns Skytec. He acquired not only the brand, but also the և research և development teams of the Cronbach (Bavaria) plant. Today, more than 200 people, mostly historical workers, are passionately working on the rebirth of the brand. After Germany and the Nordic countries, Loewe returns to the French market.

Sales growth is on track, still modest. It must be said that the prices are equivalent to the quality և “Made in Germany” required. Loewe TV costs an average of 3,500 euros, for the most expensive product in the series – up to 10,000 euros for the bild s model, equipped with a 77-inch screen (195 cm) with a sound bar. integrated, with engine. stand … In addition to image and sound quality, Loewe bets on the design of its brand. Here, no clumsy cables, they disappear into the leg. The connections are made to the part of the TV, hidden simply by the magnetic cover. «There is no plastic, only steel«. Made in Germany. No need to worry about installation.Our products are distributed by professionals who take care of them for our customers“- the speaker slips. About 120 stores offer Loewe range in France.

Design և durability

Loewe products are also guaranteed for 5 years, first of all they are regularly updated. It is true that Loewe is not betting on the latest technologies in its TV և sound line technologies, but on the longevity իր of its product. This does not prevent the TVs from being connected using mainstream platforms, dual tuners, or hard drives to record live broadcasts (not all broadcast). They are equipped with the most popular features available on LCD or OLED screens, depending on the price range, HDR10, 4K, Dolby Vision … And offer some home tricks, such as the definition of Mimi, which allows you to create a personal profile և To adjust the sound “for optimal sound experience«. Even without it, the Loewe home theater installation with Dolby Atmos sound is worth the movie. If you buy complete equipment with speakers or subwoofers.

Source: Le Figaro

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