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L’Oreal Unveils Augmented Reality Device for Perfect Eyebrow Tattooing

L’Oreal unveiled the Brow Magic device at CES 2023, which uses augmented reality to create perfect eyebrows. | Font: Reality

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Reality presented an interesting concept that combines the conventional field of cosmetics with augmented reality technology. under CES 2023 which is taking place right now in Las VegasFrench company introduced a new product called Eyebrow Magiccapable of tattooing perfect eyebrows to users through accurate analysis of their faces through a mobile app.

As noted by the portal edgethis device is the result of cooperation between Reality D drunkard, a temporary tattoo printing company. As already mentioned, the invention uses a technique based on augmented reality technology, which allows printing 1200 dots per 2.5 centimeters thanks to 2400 nozzles simulating microblading systems for makeup-related tattoos.

Invention for creating perfect eyebrows

Unlike some other eyebrow tattoo methods available to people, Eyebrow Magic This is a system that can be used from the comfort of your home and is not particularly difficult to apply. Target Reality D drunkard with this device is that it can be easily used by any user.

Work, Eyebrow Magic works with a companion mobile app. Once downloaded to a mobile phone, the app scans the user’s face without any particular device. Once you get an image based on data taken from different angles, the platform will offer various recommended fractions of the person using the equipment.

After that, all you have to do is swipe the “printer” over the area where you want to place the brow, and you’ve done it. Also, the result can be easily removed with a regular makeup remover.

Loreal CES 2023
Simply apply the device to the designated area to get the perfect tattooed brows. | Font: Reality

L’Oreal and its interest in technology

It’s important to emphasize that, despite how innovative this device might be, this isn’t the first time a cosmetics company has ventured into technology. We have a case Dyson with its line of high quality hair dryers and other hair products. of course Reality is working on creating commands that combine functions of this type.

For him CES 2021, the company announced an artificial intelligence device that can generate personalized lipstick colors and even test how it will look on the user before they are applied. It seems that Reality, drunkard and other companies in the industry bring even more surprises to the technology fair.

Loreal CES 2023
L’Oreal also unveiled HAPTA, a prototype lipstick applicator designed to help people with limited mobility. | Font: Reality

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Source: RPP

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