From our special correspondent in Dakar
You don’t come to Dakar to organize a twenty-minute show and immediately leave with models and guests. People come to Dakar to create images and emotions, to encourage meetings and long-term cultural exchange, but also to draw inspiration from them. When the artistic director Virginie Viard proposed to the African continent to present the Métiers d’art collection three years ago, the idea was welcomed. on the world map, Chanel had planted a flag almost everywhere except black Africa. Therefore, it will be a first for the home, but also for the luxury industry. Covid put this project on hold. And most importantly, the world has changed in three years, suddenly aware of the carbon footprint, cultural appropriation issues associated with end-of-the-world parades (a particularly sensitive topic on social media).
Not to mention, in this region of the world, a growing anti-Western current that cannot be ignored…
Source: Le Figaro
I am an experienced author and journalist with a passion for lifestyle journalism. I currently work for Buna Times, one of the leading news websites in the world. I specialize in writing stories about health, wellness, fashion, beauty, interior design, and more. My articles have been featured on major publications such as The Guardian and The Huffington Post.